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Goodman Acker Unveils New Brand Identity with Launch of New Campaign

The Michigan personal injury lawyers at the Southfield accident law firm of Goodman Acker, P.C. is excited to announce the kickoff of their brand new campaign “Detroit’s Trusted Law Firm.” The new campaign, which launched on February 2nd, 2015, unveils a whole new brand identity for the law firm which includes the introduction of a new logo and a new phone number, 1-800-TRUSTED.

“The launch of our new brand campaign marks a new era for Goodman Acker,” says Senior Partner and Attorney of Goodman Acker, P.C., Gerald H. Acker.

“Clients have trusted us to handle their most serious personal injury accident cases. While many law firms use their marketing to talk about themselves, we saw an opportunity to let the public know that we are about them. This campaign will be new to the public, but this idea of trust and dedication to helping clients each and every day is not new to our firm. In fact, this is a part of our every day culture,” says Acker.

The campaign signals a clear focus that allows the public to feel and see the very client-centric culture the law firm lives by and that Goodman Acker truly is a law firm they can trust.

This new campaign is a complete transformation from the personal injury law firm’s previous campaign, which included William Shatner as their spokesman.

“For over twenty years, Barry and I have worked to build a law firm based on trust, hard work, and excellent legal services. I’m proud of that work and excited that our partners at Real Integrated have worked to create a campaign that focuses on who we are” says Acker.

The new campaign will be a multi-faceted approach with ads not only running on TV, but radio and billboards across the Metro-Detroit area.

Watch one of our newest ads titled “Promise” below.

All new TV ads can be found on the Goodman Acker YouTube Channel at or in the Goodman Acker video library.

About Goodman Acker P.C.

Goodman Acker P.C. is a Michigan personal injury law firm located in Southfield, Michigan. It represents clients injured in all types of personal injury accident matters, including auto accidents, motorcycle accidents, pedestrian and bicycle accidents, slip and fall accidents, dog bite injury, medical malpractice, wrongful death claims, social security disability claims, and any other type of personal injury accident matters. The law firm offers a free, no obligation case review and a trusted no fee promise, which means no legal fees or costs until the case is won or settled.

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